During my time at the web agency Tink, I've been assigned to Metro Ontario client and I've produced every web campaign they sent my way. This mainly included weekly Newsletters, customized Facebook landing page, updates to their homepage and receipes pages. The biggest challenge was that to synchronise their live QR coupons codes within all the platforms and there print material since none was connected. To do this, a strict validation process in pre-production was established. The personalised weekly newsletters also contained URL's with tracked UTM.
Client
Metro Ontario
Graphic design
Isabelle Lafetiere
Marketing manager
Karen I. Martinez
Integration and programmation
Jean-François Galarneau
Tools and platform
Sharepoint, Photoshop, Email-on-acid, PHP, embeded Facebook QR coupons codes