Metro Email & Social Media

  • Metro

During my time at the web agency Tink, I've been assigned to Metro Ontario client and I've produced every web campaign they sent my way. This mainly included weekly Newsletters, customized Facebook landing page, updates to their homepage and receipes pages. The biggest challenge was that to synchronise their live QR coupons codes within all the platforms and there print material since none was connected. To do this, a strict validation process in pre-production was established. The personalised weekly newsletters also contained URL's with tracked UTM.


Metro Ontario

Graphic design

Isabelle Lafetiere

Marketing manager

Karen I. Martinez

Integration and programmation

Jean-François Galarneau

Tools and platform

Sharepoint, Photoshop, Email-on-acid, PHP, embeded Facebook QR coupons codes

Live sample

Sample of Metro Newsletter